The Central Corridor, ranging from Clayton to Downtown, continues to see a flurry of development proposals and construction. The last couple of years have brought several large, mid-rise to high-rise residential buildings to a region that, for decades, has seen its growth stagnate. The City of today is beginning to look far more alive than the City of 5 years ago.
Nowhere is that more true than St. Louis City’s Central West End neighborhood, where an architecturally stunning high-rise was just completed last year and new apartments, and even hotels, are popping up quickly. Dense, walkable neighborhoods with easy access to transit, groceries, coffee, and other amenities are becoming more and more in demand. As a result, any parcel of land that does not produce economic activity or bring value to the neighborhood has a short life ahead.

At the Optimist International Building at 4494 Lindell, a rather old, bleak building becomes further outclassed each year by its neighbors. The building does have some defenders, however, who appreciate its somewhat brutalist, mid-century design. It would be replaced by a proposal by a 150-unit, 8-story apartment building shown in the rendering below. LuxLiving is the developer on this project, having just completed their Chelsea apartment community in the nearby DeBaliviere Place neighborhood. They are also currently working on projects including The Hudson and The SOHO in Soulard.
As Chris Stritzel at CitySceneSTL reported this week, the Executive Director of Optimist International is very supportive of the sale, however. The non-profit head wrote a letter in support of the development proposal detailed below as the current building’s maintenance had become too costly, sacrificing some funds that he preferred would go to the children they support. The sale of the building would boost their capabilities significantly.

The proposed structure would, unlike some other recent projects in the St. Louis area, not request any monetary subsidies from the City of St. Louis. Rather, it is expected to produce between $850,000 and $1,000,000 a year in property taxes. It is common to see apartment buildings often receiving large tax incentives that reduce the revenue in the near term that goes toward the City’s public school system, but this project bucks that trend. It should also fulfill most elements of the Central West End’s Form Based Code, a requirement for new development to fit in with its neighborhood surroundings. While many of LuxLiving’s latest apartments have come with wild amenities like virtual golf simulators or huge saunas, this particular building will be a little more down to earth.
The units will still be luxurious, but the amenities on offer will, due to more limited space, be more in line with most of its competitors. It will include a pool deck, public café in the lobby, some walk-up office space, gym, mail room, and game area. The developer noted in a public meeting this week that their goal is to capitalize on the neighborhood rather than keep residents within. To that end, they will try to have e-scooters and bikes available for residents to enjoy the neighborhood even if they do not own a car. This is something very unique to the Central West End, with a Whole Foods just a few minutes away, nearby Schnucks, public library, UPS store, MetroLink, dozens of restaurants, art galleries, and more.
Additional Renderings Below:



Wow, Lux Living* is on a shock and awe powerhouse development here in the city….as three large apartment complexes have shot up on my street, 3 buildings alone. Now with the “TOD” 3 building (one on the corner of my street and Debaliviere). the other three just completed further east down my street of Pershing Avenue, the high traffic road that has been decimated and demised roughly with having NO bus for almost a year now. No big deal for the car owners, and walkers, but those with physical limits, have no options, even with Call-A -Ride, taking 3-4 weeks to apply. Myself, on a fixed income cannot withstand an Uber here and there.! Pershing Avenue has been blocked off to thru traffic and bus route so many seniors and students rely on. It is time for a real DEADLINE.
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Also, I deflected, this new complex on TAYLOR and LINDELL, will close off the busy much used route of Taylor from the CWE train and bus terminal. No shuttles like Pershing ave. to the train are NOT provided, as I am sure those on the route near Taylor will be unable to get to their destinations, without a long walk or paying high fees for supplemental expensive Ubers.!
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