The anticipation for the new MLS stadium and team has been profound for St. Louisans across the metro area. A huge construction effort is currently underway in Downtown West, poised to bring significant activity to a neighborhood that has lacked significant investment, retail, or residential additions for decades. The new stadium and team are well positioned to help revitalize the area while also providing residents an incredible new entertainment option.
Still, the immense positives associated with the stadium and team do not immunize the project from criticism when promises and hype falter. The St. Louis CITY SC branding quite obviously leverages city imagery and loyalty for its brand. Their website for the stadium has an entire page dedicated to the “District” they hope to create alongside the stadium. A key note on this page is to “bring vitality and drive inspiration through inspiring architecture and public spaces, and through creative uses of infrastructure and technology”.
An ambitious plan is certainly good to have, and creating a true district “home to a diverse selection of restaurants, bars, living spaces and family experiences” has the potential to do wonders for Downtown West. Having a hub of entertainment, retail, and living options near the stadium contributes to a neighborhood that people stay in rather than simply attend for a game and then leave right away. For the City, that means dense, fun neighborhoods that contribute heavily to the tax base. For the stadium and team, it builds a true connection with the community that is longer lasting with higher revenue potential. While the Ballpark Village developments aren’t perfect, they are succeeding at creating a real neighborhood. With a hotel, office, high-rise apartment building, stadium, Starbucks, retail, and bars, the area supports a 24/7 atmosphere that is both convenient and enjoyable for tourists and locals.
Unfortunately, just-released renderings from St. Louis City SC depict a large parking structure on Olive with no activation whatsoever, save for a gaudy balcony and staircase. In order to build this parking garage, the soccer club demolished nearly an entire block of mixed-use buildings that could have housed bars, residents, and various other uses. If this rendering resembles the final product, then the built environment surrounding the stadium will be less of a district and more of a brief shop for a game and nothing else. The latter would be a loss for an area so central to the city and near many incredible amenities.
While pedestrians and the neighborhood more broadly lose out with this parking garage, the proposal also demonstrates a continued reliance on a mode of transportation that contributes heavily to our climate crisis. That is despite excellent transit proximity and St. Louis City’s ambitious climate goals, especially relating to new construction.
When developers promise the world and demolish the urban fabric of a city, ultimately underdelivering on their commitments and publicly stated mission, the city and its residents are harmed. This kind of practice is frequently applied, from Drury Hotels with their demolition-by-neglect strategy in Forest Park Southeast to Restoration St. Louis and its bait-and-switch just by The Grove. Until this strategy is reigned in, we are likely to see more developers preach wide ranging benefits and deliver little more than lipstick on a pig, like this very parking garage.